Promotional items, corporate gifts and business gifts

Promotional items, corporate gifts and business gifts

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Business Card or Promotional Items?

Monday, 30 June 2008

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Promotional items of all kinds can be used as a business card, lets think about this! When you give a potential customer a business card, it goes with all the rest, probably in a file. However if you use promotional items of virtually any kind, they cannot be filed with all the other cards. So giving someone a promotional pen with your name, company name and telephone number is probably the most suitable and sustainable business card you will ever use.

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USB Memory Stick Prices Even Lower

Sunday, 29 June 2008

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Don't lose this opporunity to send out one of the most useful promotional items of the last few years. USB memory sticks are at their lowest even since the start of this month. Over the last couple of months our surveys show that this is still in the top five desired promotional items. Almost all memory sizes can now be purchased for less than £5.00. Check price details USB promtional items.

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Promotional Items Industry Facing Tough Times

Saturday, 28 June 2008

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With the credit crunch being discussed in every quarter worldwide it is very important that a buyer of promotional items chooses the right company to deal with. Only this week a company that has been in the industry for a few years has gone bust! From the outside you cannot be sure whybut it seems to by giving product away at silly prices. As a buyer of promotional items much criteria should be considered, in particular how long company has been trading, the structure within the company and most of all the financial stability. The problem is that many people set up businesses and think it is easy to provide a good service by being cheap in all aspects. The world has changed and everyone expects a service that they deserve, no corners should be cut. At Logo X we keep prices competitive by buying very well and combine this with great service through our account managers.

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Recycled Promotional Items

Friday, 27 June 2008

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Recycled promotional items are a must for every green thinking company. Products are recycled all different kinds of materials such as vending cups, tyres, computer parts. There is a large range of promotional items available in this field including pens, key rings, rulers, pencil cases, conference boxes to name but a few.

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Trolley Token Key Ring

Thursday, 26 June 2008

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If you are in the business to consumer market and are looking for promotional items with a difference and that won't break the bank. The trolley token key ring is a must! Inexpensive in cost and so useful that no one will say no to keeping it if they go to the supermarket or the gym. Your brand will always be with there.

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More info on the Sticky Drive

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As previously said on our blog the sticky drive adds a new dimension to promotional items and is more in line with the digital age. This is not only a useful promotional item in that the memory stick can be used for storage but it also lets you design the opening screen with your brand. When the promotional memory stick is inserted into the drive a screen comes up with all your latest offers, contact details whatever you want on the skin. You can add links, video and the best part is update whenever you like! Look out for further info.

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Delivery or Lead times

Tuesday, 24 June 2008

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Delivery or lead times is a very important issue to anyone who has an event. Whilst in the scheme of things promotional items may not be top of your list and in fact in a lot of cases is at the bottom, you must allow time to get the items you would like to have as opposed to the ones you have to have. Standard lead times vary between ten and twenty working days for most items. Popular items such as pens, coasters, pads and clothing can be produced by a good source in ten working days. Items that tend to take longer are products such as mugs. So remember plan ahead.

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Personlisation on Corporate Gifts

Monday, 23 June 2008

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The majority of corporate gifts and expensive, high quality promotional items are made from a metal material. You can print on metal however the print is not always long lasting and what we mean by long lasting is more tna twelve months when an item is being used regularly. So the best and most classy way to personalise an exclusive metal corporate gift is to laser engrave onto the surface. This will take the top surface coating of and show your logo beautifully from the material below.

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Its Raining Again!

Saturday, 21 June 2008

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As promotional items go, there is no bigger branding area and visual than the site of your logo on a promotional umbrella. If it rains at any event your umbrella and more importantly your logo will be seen by all and sundry. The most popular promotional umbrella is the 30" inch golf umbrella, not just for branding, also as you can actually get more than one person underneath it, what more could all those of us that still believe in romance ask for!

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The Wow Mug

Thursday, 19 June 2008

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The wow mug is a promotional mug with a difference. Promotional mugs tend to be straight forward with a logo so to make your mug more interesting isn't that easy. As with a lot of promotional items, you need to find something that will make you stand out, a wow mug can do this for you. It is heat sensitive over the whole mug, so you can have any colour over your design red, blue even black and once you pour hot water in, hey presto your mug is white showing your logo clearly.

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Promotional Sweets

Wednesday, 18 June 2008

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We have just come back from a marketing seminar where they put lovely bowls of rock sweets out on all the desks, guess what they tasted of nothing, I thought sweets were supposed to be sweet! Is it called rock candy for nothing? If you are going to use confectionary as promotional items , then remember it is not only how they look but also how they taste that has an impact on your event and even worse on your brand. There are many promotional sweets available so make sure you try a few especially the chocolate.

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Techno Promotional Items with a Difference

Tuesday, 17 June 2008

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The promotional items industry is maybe finally joining the digital age. The most innovative and interactive product to be seen in the industry is the new sticky drive, this is a memory stick with a difference! This promotional item will let you stay in touch with your customers for years to come without even seeing or contacting them. It can be updated with information automatically via the internet. Look out for more info! Demos will soon be available.

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Techno Promotional Items

Monday, 16 June 2008

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If you have been in the market for memory sticks and thought twice then now is the time. USB memory sticks are the most popular promotional items in the industry. You can now get memory up to 1 gig for the price of 128mb. With so many models and shapes available, whats more most models with plastic are standard as recycled. If you are feeling brave you can always go with your own design on a bespoke model.

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More Summer Promotional Items

Sunday, 15 June 2008

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As we are in the midst of summer, I think it would be appropriate to stay with promotional items that can be used in your summer campaigns. The most used promotional item is a t-shirt! With so many varieties of styles, colours and brands wher do you start. At the moment one of the most popular is the Fruit of the Loom American heavyweight t-shirt, as you are getting a 185 gsm to shirt for the price of a throw away! It comes in many colours, in our opinion a summer must.

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Summer Promotional Items

Saturday, 14 June 2008

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The sun is out and who knows for how long! So now is the time to move quickly for promotional items that can be used by all the family. With holiday season amongst us. A new very popular item is the flying fling , it is actually a disc made from nylon that is used as frisbee and great fun! With a great print area on the frisbee as well as the pouch it comes in, it is a promotional item for all brands. If that is a little too adventurous then a cooler bag is a must. Picnics, barbecues a cool beer or soft drink is essential for a successful day. Once again personalise to your hearts content as there are large print areas on all sides. And of course not be missed are a beech ball or the traditional plastic frisbee.

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Artwork for Promotional Items

Friday, 13 June 2008

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It is important that you the correct artwork for personalistion of your promotional items. A lot of people get confused with the fact that they can be given a visual of their product showing their logo using jpegs. This works well for a visual however for printing purposes you will need to get an ediatble eps file. This is a file that can be changed and edited hence the editable. Most printers use these files and these file types only. If you are not to sure on artwork try the link for more information.

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Promotional Mugs - Tried and Trusted

Thursday, 12 June 2008

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The old time favourite that has and will last the test of time in promotional items and is the favourite of every industry, the promotional mug! Most people use the same mug on a daily basis so what better way than to keep all your details and more importantly your message in front of your most important customer. There are many different shapes of mugs such as the sparta , marrow, bell , cambridge to name a few of the popular ones, all in the earthenware range. Promotional mugs have also been innovatively developed into a variety of flask type mugs that are available in many colours and larger sizes so that you can take your cuppa on car journeys. All mugs are generally screen printed however there are many new personalisation processes available such as dye sublimation, digital and four colour process so that you turn your mug into a corporate gift.

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Corporate gifts or Promotional Items

Wednesday, 11 June 2008

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When do you use corporate gifts as opposed to promotional items? In general corporate gifts or executive gifts are given as a thank you so in essence it is a gift! Corporate gifts are such items as metal desk clocks, leather folders, prestige metal pens like Cross, Parker and are generally laser engraved for personalisation. Promotional items are more commonly given out a brand awareness and used in day to day life such items as promotional mugs, pens, coasters, mousemats to name but a few and are generally screen printed.

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Latest Eco Friendly Promotional Items

Tuesday, 10 June 2008

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The Ecobutton is one of the most innovative promotional items on the market this year!

Did you know?
Computers and monitors can account for half of the electricity used in a typical office. A single monitor left switched on overnight can use the same energy as a laser printer producing 800 A4 printed copies, - and don’t be fooled by a screensaver – the computer is still working at full power to run this! There are some ten million office PCs in Britain and 1.8m are regularly left on overnight or all weekend, according to a recent study on energy wastage. This means that around 1.5 billion kWh of energy is wasted by computers and monitors being left on – that’s approximately £115million wasted in the UK every year! Convert this into carbon and we waste around 7000,000 tonnes of carbon because of staff not switching off computers
and monitors in the UK (that’s 10% of the UK climate change levy target)! The promotional ecobutton used correctly will end this waste.

How does the ecobutton work?
The ecobutton is an illuminating USB device that acts as a reminder and a prompt for the user to press the ecobutton at every opportunity whenever the computer is going to be left idle. This could be from taking a phone call or break, to doing paperwork or going to lunch and meetings where otherwise the computer would normally be left on. This is because people generally do not like turning off their computers because of the time it often takes to restart.
When the ecobutton is pressed it engages the computer into energy saving ‘ecomode’. This ensures that both the computer and monitor are set to operate in the most effecient, lowest power mode available, which actually draws only the same nominal power as when the computer and monitor are turned off!
When you need to use the computer again, simply press any key to instantly return to where you left off! 2 minutes, 2 hours, 2 days – one small click one BIG change!

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Exhibition Promotional Items

Friday, 6 June 2008

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When you take into account the time and effort it takes to organise an exhibition, not to have promotional items is like having a birthhday cake without candles! When most buyers attend an exhibition they will visit almost every stand so it is imperative you remind them of their visit to yours. Promotional items can achieve this and more. We recently have given away two items with great affect and at low cost. A trolley token key ring (you use the disc to replace a pound coin when you need a trolley at the supermarket or for your locker at the gym) and a ruler, ask yourself when was the last time someone gave you a ruler? Yet you always need one. The list is endless of low cost products that you can give away.

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Two major ways to use promotional items

Tuesday, 3 June 2008

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There are many ways to use promotional items, in my opinion the two most used methods are a goodwill gesture or as a reminder to the recipient. Many times your customers will place business and there is no better way to say thank you than with a promotional item. It shows appreciation of their business and most importantly lets them know you care and that they are important. The other advantage is the second major use and that is that you are constantly with your customer as a reminder whether it be a pen, a clock, a mug, a mousemat or even the latest desk item, an auto opening calculator. It is the giving that counts. Items should always be personalised either with screen print or laser engraving. This is particularly important if you are creating awareness of your brand or company. One tip is to always put some contact details on whether it is your phone number or website as you never know whose hands your gift will end up in.

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